Reynolds American Inc. plans to add 300 positions in Forsyth County, including jobs in manufacturing and national trade marketing.
Company officials say it’s ramping up production of its Velo Plus line at its plant in Tobaccoville. Velo Plus is part of the nicotine pouch category, which Reynolds says is the fastest-growing product segment among tobacco users. One of the company’s goals is to move toward smokeless products.
Reynolds added 500 jobs at its operations center in 2024 when production of the brand began.
The Tobaccoville plant is the largest manufacturing center in the British American Tobacco (BAT) Group.