Ads for GOP presidential candidate Donald Trump's campaign are about to hit North Carolina's airwaves, but he's getting a comparatively late start.
The move marks the first time Trump has reserved television air time in the general election. A campaign spokeswoman says he has approved two ads that will begin airing in the coming days.
The campaign will spend almost $5 million four swing states, including North Carolina, over the next week and a half, according to Kantar Media's political ad tracker. The other states are Florida, Ohio and Pennsylvania.
But he's still well behind the Hillary Clinton campaign. She's spent more than $75 million on ads since effectively wrapping up the nomination in June.
Several recent polls give Clinton a lead in North Carolina. Real Clear Politics, which compiles aggregate polling data, puts her up by about 2 percent.