Poll: More North Carolinians will do holiday shopping online

Poll: More North Carolinians will do holiday shopping online

11:21am Nov 17, 2021
Shoppers wait in line during a Black Friday sale at a Target store, Friday, Nov. 23, 2018. (AP Photo/John Minchillo)

A new poll conducted by High Point University shows that more North Carolinians are choosing to do their holiday shopping online. And it shows what effect the pandemic may have had on shopping habits.

According to a news release, only 18 percent of respondents say they plan to do most of their shopping at stores, somewhat lower than results from a 2019 poll. 37 percent will make most of their purchases online, up from 32 percent in 2019.

More than half say they will avoid shopping on the Friday after Thanksgiving, known as Black Friday, with almost a third saying they will start shopping earlier than usual this year.

And roughly a third of respondents say they will spend less on the holidays this year as opposed to a year ago.

The poll was conducted between October 22 and November 4.

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